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Florentine Experience Shopping

Discover traditional crafts and new trends with a Shopping Walk of Florentine Experience Shopping

There are numerous workshops and little shops in Florence waiting to be discovered where the old artisan crafts are still practiced in a traditional way and where young designers set the trend. Florentine Experience Shopping will take you there.

Medici: Masters of Florence

10 historical mistakes in the TV Show Medici: Masters of Florence

The popular TV series Medici: Masters of Florence, now showing on Netflix tells the story of the rise to power of the wealthy de’ Medici family in Florence. But to what extent is the story based on the truth? Was Giovanni really murdered? Did Lorenzo never marry and did Cosimo father an illegitimate child with a slave? intoFlorence has all the answers.

Torre della Zecca: The final defence tower of Florence

Torre della Zecca was the final defence tower of Florence on the east side of the city, where it closed the circle of city walls towards the Arno.

The beauty of the Basilica di Santa Maria Novella

The beautiful marble facade of the Santa Maria Novella church is quite the eye-catcher and the richly decorated chapels inside are of breathtaking beauty.

Things to see

Lifestyle

Florentine Marbled Paper

How Florentine Marbled Paper is made

Discover the secrets of how Florentine marbled paper is made. Did you know seaweed plays an important part in the century old process?

Painting Classes and La Dolce Vita in the Tuscan countryside

Dutch artist Marina des Tombe has made her home in the beautiful Chianti region where she offers painting courses from her house in the Tuscan countryside.

Zuccotto Bottega di Pasticceria

Zuccotto – The oldest dessert of Florence is making a comeback

For many centuries the Zuccotto was the most appreciated dessert in Florence. Now it is making a comeback thanks to the Bottega di Pasticceria.

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